The significance of India’s jewellery reflecting its cultural assortment

India and the beauty of jewellery are associated with each other for centuries. With a legacy of over 5000 years, Indian Jewellery is the embodiment of the great civilization. The importance of golden ornaments in the cultural values of India has made the nation one of the most favorite places for jewellery investments. On various occasions such as festivals, marriages, etc., gold is the most significant form of gift across the country.

Indian jewellery market is distinct in many ways. Since most of the purchasing happens in local markets, the significance of jewellery stores gets multifold. Jewellary brands such as Gandaram & Sons, RN Kapoor Jewellers, Shubh Jewellers, Jeyachandran Gold House, etc, are some of the prominent jewellery brands that are offering culturally blended ornaments to people. These brands are based locally, keeping the demands of denizens at priority.

The Indian jewellery manufacturing industry is extremely diverse producing enchanting designs that win the heart and soul of people. In addition to being extremely close to Indian women, jewellery designs of India have attracted the attention of foreigners as well. “There is nothing more beautiful than putting a golden pearl chain maang tikka on the head. In India, this is the best thing I have encountered,” said a Spanish lady outside the new Shubh Jewellers outlet in Chandapura, Bengaluru.

Every state in India is unique in some way of the other. Influenced by kingdoms and dynasties that have ruled the region in the past, jewellery designs portray the distinct innovations. Brands and makers have also put a lot of attention on depicting gods and goddesses that are popular in a particular region. This is a new trend that people are welcoming with open hands. The cultural values of India can really be witnessed in its jewelry which is as diverse as the country’s population.

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